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Marketing, Public Programs, and Social Media Assistant

Department: Marketing, Public Relations, and Public Programs

Classification: Full-time (non-Exempt)

Date: May 28, 2019

Reports to: Director of Marketing, Public Relations, and Public Programs

Job Summary: The Marketing, Public Programs, and Social Media Assistant reports to the Director of Marketing, Public Relations, and Public Programs for The Mark Twain House & Museum. He or she is responsible for providing support and assistance in the areas of graphic design, marketing, communications, PR, and public programs through a variety of activities, including those listed below. The position also requires a technical knowledge of website maintenance, and the Assistant will act as both the operator and staff recipient of all website tasking. The position requires an enthusiastic and energetic self-starter who can both take direction and take initiative in achieving the department’s goals in support of the Museum’s mission.

The Assistant will:

  • Offer technical assistance and manage and maintain the Museum’s social-media presence through regular updates to Facebook, Twitter, Instagram, Pinterest, YouTube, and other channels as determined by the overall social-media strategy; assist in formulating social-media strategy.
  • Offer technical assistance, manage and update the Museum’s website, keeping it up to date in a manner that is in keeping with the Museum’s high standards for writing and grammar; proficiency in proofreading is required.
  • Monitor and respond to consumers’ comments on Yelp, TripAdvisor, Google +, and other online sites.
  • Monitor Google analytics and issue regular interpretation and reports to relevant staff.
  • Provide day-to-day assistance in running a very busy, small Department of Marketing, Public Relations, and Public Programs through a broad variety of tasks, with a heavy emphasis on social media presence and the Museum’s website and other tasks as required.
  • Maintain a 35-hour workweek, generally following an 8:30 a.m. to 4:30 p.m. schedule but also allowing flexibility for frequent evening and weekend hours.
  • Work cooperatively, productively, and enthusiastically with staff from all Museum departments.
  • Learn to give a general tour of The Mark Twain House and provide such tours to select visitors as needed.
  • Document select public programs through photography, videography, and audio recording.
  • Assist in setup and breakdown for author talks/book signings and other programs organized by the Public Programs Department.
  • Assist in the graphic design, production, and distribution of posters, fliers, invitations, brochures, and other materials, maintaining consistency with the Museum’s style guidelines.
  • Produce and distribute a monthly calendar of events (printed) and e-newsletter, a weekly “this week at The MTH&M” e-blast, and other e-blasts as needed.
  • Assist in maintaining the Museum’s robust presence on about 15 to 20 events calendars, keeping listings up to date in a timely manner.
  • Maintain positive, cooperative relationships with representatives of community/civic organizations, other museums, and nonprofit organizations with whom the Museum collaborates and co-promotes programs and events; occasionally participate in off-site collaborations and events.
  • Participate in staff meetings and record minutes as required at those meetings.
  • Help, as needed, with supervising film and camera crews working in and around the museum.
  • Assist in providing infographics and PowerPoint presentations.
  • Assist in program-related logistics and administrative tasks such as making travel arrangements and hotel reservations.
  • Assist in completing paperwork such as check requests and book orders.
  • Other duties as required.

Qualifications:

  • Associate’s or bachelor’s degree in marketing, communications, journalism, or related discipline, 1-2 years’ experience preferred
  • In-depth knowledge of social media platforms and their respective participants (Facebook, Twitter, Tumblr, Yelp, Google+, You Tube, Instagram, Pinterest, etc.) and how each program can be strategically deployed in different scenarios.
  • Entrepreneurial attitude toward social media
  • Outstanding written communication skills, including proofreading. Final candidates will be required to complete a brief proofreading/editing test.
  • Proficiency in Adobe Creative Cloud
  • Proficiency in Microsoft Word and Office
  • Proficiency in Excel and PowerPoint
  • Google analytics proficiency
  • Proficiency with graphic design; ability to execute competent graphic designs a plus
  • Familiarity with database management
  • Attention to detail a must
  • Strong organizational skills
  • Self-starter
  • Valid driver’s license
  • Ability to climb stairs and lift up to 50 pounds
  • Desire to learn and grow within the position

The Marketing, Public Programs, and Social Media Assistant must have the ability to work successfully with all people in contact with the organization without regard to race, color, religion, sex, age, sexual orientation, national origins, or disabilities.

To apply: Send your resume and cover letter to Jennifer LaRue, Director of Marketing, Public Relations, and Public Programs, at jennifer.larue@marktwainhouse.org or by mail to:

Jennifer LaRue
Director of Marketing, Public Relations, and Public Programs
The Mark Twain House & Museum
351 Farmington Avenue
Hartford, CT 06105

Applications must be received by 5 pm Friday, June 21, 2019 to be considered.

The Mark Twain House & Museum provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. We take pride in the diversity of our staff and seek diversity in our applicants.

Use your acting skills to give tours as a character at the Mark Twain House!

Living History Tour Guides - Open Auditions

The Mark Twain House & Museum welcomes applications for Living History actors.  These are paid, part-time, daytime positions, with flexible schedules.  We are in particular need of actors who can work weekend days.

Living History actors primarily lead public house tours, in costume and in character.  Preparation includes learning a 75-minute script and learning about Mark Twain, his family, and his historic Hartford home.

Our current Living History characters are:

Susy Clemens: Mark Twain’s daughter (age 20+).

George Griffin: Mark Twain’s butler, confidant and friend. African-American (30 +)

The Rev. Joseph Twitchell: Twain’s best friend, older gentleman (40 +)

Livy Clemens: Mark Twain’s elegant and educated wife.(40 +)

Lizzie Wills: an energetic, snooping, gossipy maid.  English (UK) (30 +)

Katy Leary: stalwart lady’s maid, Irish, with Mark Twain’s family for thirty years. (30 +)

Patrick McAleer: Irish coachman, with Mark Twain’s family for twenty years. (40+)

Previous acting experience preferred.

Please email your cover letter and resume to: tom.raines@marktwainhouse.org

 

or call 860-280-3156.

 

More info

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Title VII of the Civil Rights Act of 1964, as amended, protects applicants and employees from discrimination in hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral, and other aspects of employment, on the basis of race, color, religion, sex (including pregnancy), or national origin. Religious discrimination includes failing to reasonably accommodate an employee’s religious practices where the accommodation does not impose undue hardship.

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Title I and Title V of the Americans with Disabilities Act of 1990, as amended, protect qualified individuals from discrimination on the basis of disability in hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral, and other aspects of employment. Disability discrimination includes not making reasonable accommodation to the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant or employee, barring undue hardship.

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The Age Discrimination in Employment Act of 1967, as amended, protects applicants and employees 40 years of age or older from discrimination based on age in hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral, and other aspects of employment.

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In addition to sex discrimination prohibited by Title VII of the Civil Rights Act, as amended, the Equal Pay Act of 1963, as amended, prohibits sex discrimination in the payment of wages to women and men performing substantially equal work, in jobs that require equal skill, effort, and responsibility, under similar working conditions, in the same establishment.

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